Technology Insights Offered By Gartner 2012 Magic Quadrant for Cloud Infrastructure

The Wonders of Information Analysis
Being properly informed about the status of your business and that of others can make the difference between a successful plan for the future and making choices that bleed your company dry. Gartner’s Magic Quadrant is a tool designed to identify how various vendors are fitting into a specific IT market, and it can help provide you with insights to improve your decision making process.

1. A Firm Sense of the Competition

A quick glance at a Magic Quadrant report can give you an idea of the competitive field. A look at the report on Business Intelligence companies, for example, shows that IBM and Oracle are two of the most outstanding leaders in the field, but companies like Tableau are important challengers.

2. Where Does Your Business Stand?

If your business is small, then it may slip under the radar on reports not solicited by your company due to the non-exhaustive nature of its market research. This is why it is important to acquire a direct report from Gartner for the most accurate analysis of how your business measures up to the competition.

3. Potential Associates

The Magic Quadrant reports cover a wide variety of specific fields including the aforementioned Business Intelligence, social media software, network security, web content management, and more. If your social media company is looking for a database management solution, analyzing the Magic Quadrant report for Database Management System vendors could provide a starting list of companies who may be potential partners.

4. Future Developments and Business Choices

By paying attention to the companies rated highly on the visionary scale, you may be able to decipher trends in technology that are likely to be “hot” products or services in the near future. To look back at the Business Intelligence report, Oracle placed as a leader in the market. Looking at Oracle’s offered products and services, Business Intelligence can potentially be correlated to database management, providing a clue to investigate further.

Due to the more opinionated tint of such detailed market analysis, it should not be used as your only information resource. Regardless, it is a powerful source of information and analysis that is often quoted by companies who place on the reports and by business information resources like Forbes.